Integration Model Theory of Planned Behavior (TPB) and Technology Acceptance Modal (TAM) in Analyzing Muslim Interest in Donating through Digital Banking (BSI Ziswaf Sharing Application Study)

Authors

  • Andri Soemitra Universitas Islam Negeri Sumatera Utara
  • Iskandar Muda Universitas Sumatera Utara
  • Ikhsan Abdullah Universitas Muhammadiyah Sumatera Utara
  • Arnida Wahyuni Lubis Universitas Islam Negeri Sumatera Utara

Keywords:

TPB, TAM, Donating, Digital Banking

Abstract

In the current study, researchers want to know the effect of the Theory of Planned Behavior (TPB) and Technology Acceptance Capital (TAM) on Muslim interest in Donating through Digital Banking with the aim of sharing Ziswaf at BSI. This type of research is quantitative research with a survey method. The population of this study amounted to 55 people using the convenience sampling technique. Data analysis using Partial Least Squares (PLS) the object is some people in Medan. Based on the results of the research conducted, it can be concluded that the TPB and TAM variables affect the people of Medan to use oigital Banking. Digital Banking is expected to be able to provide comfort and trust for the people of Medan City as customers properly

References

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Published

2022-08-09

How to Cite

Soemitra, A., Muda, I. ., Abdullah, I. . ., & Lubis, A. W. (2022). Integration Model Theory of Planned Behavior (TPB) and Technology Acceptance Modal (TAM) in Analyzing Muslim Interest in Donating through Digital Banking (BSI Ziswaf Sharing Application Study). International Journal Of Global Economics and Finance (IJGEF), 1(2), 70–76. Retrieved from https://ijgef.sbm.or.id/index.php/go/article/view/18